Since its registration as a non-governmental organization in 2012, the Kwara Marketer’s Association faced significant challenges in securing stable funding necessary for growth and impactful project interventions. Despite sharing innovative ideas with potential supporters, promises were often unfulfilled, hindering the organization’s ability to make a substantial impact. However, in 2019, a transformative opportunity arose with the initiation of the Women Voice and Leadership (WVL) project, facilitated by the Global Hope for Women and Children Foundation (GLOHWOC). This project not only provided essential funding but also delivered crucial technical support, enabling the Kwara Marketer’s Association to execute a strategic plan that restructured its board and management.
The strategic realignment, made possible through the support of GLOHWOC, allowed the Kwara Marketer’s Association to meet donor requirements, unlocking a new phase of growth and impact. The injection of funds from the WVL project immediately strengthened their operations, significantly expanding their reach and enhancing the effectiveness of their interventions. As a result, the Kwara Marketers have successfully trained and empowered over 700 women in various skills, including smoked fish production, shea butter production, liquid soap production, plantain chips production, tie and dye production, plantain flour production, and coconut oil production. Additionally, some beneficiaries received essential equipment such as sewing machines and ovens. Beyond technical skills, beneficiaries were also educated on soft skills like financial management and village savings and loans. Consequently, many beneficiaries are now thriving, with some becoming employers of labor and contributing positively to the state’s economy and their community’s well-being. The Kwara Marketer’s Association continues to make its members happy and successful, showcasing the profound impact of the WVL project.
